About client

This author has not yet filled in any details.
So far client has created 23 entries.

Knockout Type: How to Make It Pop

Q: I notice that white knockout type in folios sometimes looks slightly red. How can I avoid this in […]

Rethinking Recycled Fiber: Using Facts and Science to Combat Common Myths

By Laura Thompson
Director, Sustainable Development/Sappi Fine Paper
When I assumed my current role with Sappi, our leadership made it clear […]

6 Common Questions About Intelligent Mail Barcode

By now, you’re surely familiar with the Postal Service’s Intelligent Mail Barcode (IMb). At the very least, you’ve heard […]

3 Steps to Attracting Readers in Print AND Online

By April Sellers
National Account Executive/Lane Press
Now is a great time to be a consumer. We have it so good, […]

How To Get Great Art for Your Magazine … On a Budget

By Betsy Robertson
National Account Executive/Lane Press
In chatting with my customers—most of whom are alumni magazine editors and designers—there’s one […]

Communicating Redesign Aspirations: A Sample Scope of Work Letter

Even editors can be at a loss for words when it comes to expressing their needs for a magazine […]

8 Designers with an Eye for Alumni Magazines

Thinking about embarking on an editorial and/or visual overhaul of your alumni magazine? Here’s a short list of designers […]

5 Tips for Planning an Alumni Magazine Redesign

By Betsy Robertson
National Account Executive/Lane Press
I often use the phrase “shelf life” to describe what makes printed magazines different—and […]

White Paper: The Transformation Mandate

Association publishers: Do you look at the typical lifecycle of memberships in your organization? And, do you strategically plan […]

Waste Not

We strive to be a good steward of the environment and a good neighbor to those around us.
One of […]